What is solar sales software?
Solar sales software is the system a solar installation company uses to turn interest into installed jobs. It captures enquiries from your website and ads, qualifies each lead, follows up automatically, produces proposals, closes the deal and manages the job through to handover. Think of it as the commercial engine that sits between "someone is curious about solar" and "we've booked the install".
It is not a solar design tool, and it is not a generic CRM. A design tool sizes and lays out the array. A generic CRM stores contacts and deals but knows nothing about roofs, grants or payback, and does nothing to bring leads in. Solar sales software is built around the way solar is actually bought and sold: an interested homeowner who wants to know what fits their roof, what it costs, what the grant covers and what they'll save - answered instantly, then guided all the way to a signed contract.
The best solar installers already have the demand. The gap is almost never traffic - it's what happens after a visitor lands: a slow reply, a contact form nobody fills in, a quote that takes a week, a follow-up that never happens. Solar sales software closes that gap, so more of the demand you already pay for turns into revenue.
The instant AI solar plan that self-qualifies your leads
Voltflo's difference is where the sale starts. Instead of a contact form, every visitor drops in their address and gets an instant, AI-built solar plan on your own site - the roof read, the system sized, the savings shown, the grant included. In under a minute they have a credible answer, and you have a qualified lead with the roof, usage and system already captured.
- Runs under your brand on your site or a paid-ad landing page
- AI roof analysis with the grant built in
- Every lead arrives qualified - the first call is a closing conversation
- The same data flows into the CRM, proposal and finance application
See how much you'd save with solar
Get an instant, no-obligation estimate for your home.
Clara Nevin
Qualified · ready to quote- Address
- 14 Oak Rise, Naas
- Roof
- South-facing · 42 m²
- Electricity bill
- €290 / month
- System
- 6.2 kW + 5 kWh battery
- Grant
- SEAI eligible
Everything the sale needs, in one system
The snapshot brings the lead in qualified. The rest of the platform takes it all the way to a finished install - with nothing re-keyed between four different tools.
Instant solar plan
An AI solar snapshot on your own site that maps the roof, sizes the system and shows the savings - qualifying the lead before you ever call.
Lead capture
Every enquiry from your website, ads and forms lands in one qualified pipeline, with the roof, usage and system already attached.
CRM & pipeline
A solar-specific pipeline from first click to signed install - every lead, quote and job on one record your whole team can see.
Automated follow-up
Instant branded reports and multi-week nurture sequences, so no solar lead goes cold while you're up a ladder.
Proposals, e-sign & deposit
Branded solar proposals a prospect can accept, e-sign and pay a deposit on - the quote closes itself.
Customer finance
A monthly payment on every estimate and quote, with 0% options, so price stops being the reason a deal stalls.
Marketing attribution
See which ads and channels actually produce installed jobs - not just clicks - so you spend where the revenue is.
Job management
Survey, design, install and handover tracked in the same system that captured the lead.
What to look for in solar sales software
Six things that separate real solar sales software from a repurposed CRM or a standalone form.
A self-qualifying enquiry flow on your own site
Not a contact form. The tool should give every visitor an instant, tailored answer and hand you a lead that already includes the roof, the bill and the system - so your first call is a closing conversation.
Built for how solar is actually sold
Grants (SEAI, the Boiler Upgrade Scheme), system sizing, kWh and payback - all native, not fields you bolt onto a generic CRM built for a US market.
Finance on the quote, not as an afterthought
Cost is the number one reason a solar deal stalls. The software should show a monthly payment on every estimate and carry it straight into the proposal.
Follow-up that runs itself
Instant response and weeks of automated nurture. Speed to lead decides who wins the job, and no installer can do that by hand.
One system, first click to finished install
Capture, qualify, quote, close and manage the job in one place - so nothing is re-keyed between a calculator, a CRM, a proposal tool and a spreadsheet.
Local support and attribution you can act on
People who understand your market, and reporting that ties revenue back to the channel that produced it.
Why a generic CRM isn't enough
You can run a solar business on a generic CRM - but you'll spend your time building around it and educating every lead from scratch. Here's the difference where it counts.
214
Leads
this month
96
Quotes out
€1.1m
€148k
Won
38 jobs
New leads this week
+18%Next actions
Follow-up call
Clara Nevin · 6.2 kW
Site survey
James Walsh · 4.5 kW
Send quote
Mary Kelly · 8 kW + battery
One screen for the whole sales operation. Illustrative dashboard.
Real installers. Real results.
“Customers now educate themselves, book themselves, and arrive ready to buy.”
Paul Bradley
CEO, Renewables Ireland
“The first time we talk to a customer, it's a closing conversation, not a sales pitch. The follow-up is automated.”
Stephen Joyce
Owner & Founder, JR Energy
The pattern repeats across installers running Voltflo: give the visitors you already have an instant, credible answer and the same traffic converts 2-3x more often.
Frequently asked questions
What is solar sales software?
Solar sales software is the system a solar installation company uses to turn interest into installed jobs - capturing enquiries, qualifying leads, following up automatically, quoting, closing and managing the work. Unlike a generic CRM, it understands how solar is actually sold: roof and system sizing, grants like the SEAI grant or the Boiler Upgrade Scheme, kWh, payback and finance. Voltflo is a solar sales platform that does all of this in one place, from the first website visit to the finished install.
How is solar sales software different from a generic CRM?
A generic CRM stores contacts and deals, but it doesn't know anything about solar and it doesn't capture leads for you. Solar sales software puts a self-qualifying solar plan on your own website, sizes the system and applies grants automatically, shows finance on the quote, and runs solar-specific follow-up - so a lead arrives already qualified instead of as a blank contact you have to chase and educate from scratch.
What is the AI solar snapshot?
It's Voltflo's wedge - an instant, AI-built solar plan that runs under your brand on your own website or a paid-ad landing page. A visitor enters their address, the AI reads the roof, sizes the system and shows the savings with the grant included, and you receive a qualified lead with the roof, usage and system already captured. Every visitor gets a credible answer in under a minute, and you get a lead that's ready to quote.
Does solar sales software replace my design tool?
No. Design tools like OpenSolar handle detailed system layout and engineering. Voltflo handles the sales journey around that - capturing and qualifying the visitor, following up, quoting, taking a deposit and running the pipeline through to install. Many installers use both, and Voltflo also integrates with tools like GoHighLevel, HubSpot, Zoho and Monday.
Does it work for solar installers in the UK and Ireland?
Yes. Voltflo is built for installers across the UK and Ireland - the SEAI grant in Ireland, MCS and the Boiler Upgrade Scheme in the UK - with any grant the job qualifies for shown right in the snapshot and the quote, and pricing in £ or €.
How much does Voltflo cost?
There are no per-seat fees, so your whole sales team can use it. Book a demo and we'll walk through exactly what's included for a business your size.
Keep exploring
The full Voltflo platform
Every capability - calculator, CRM, follow-up, proposals, finance and attribution.
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Read moreVoltflo vs OpenSolar
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Read moreThe best solar CRM
What a solar CRM needs that a generic one can't give you.
Read moreGuide: best solar sales software
How to choose solar sales software in Ireland and the UK.
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